Event Management Rising as a Bright Career Domain for Hospitality Professionals

The industry of event management has come a long way from where it was a few years ago. Let us have an insight into the growth that this industry has recently registered and the varied career opportunities that the industry has in store.

30-second summary

  • Hospitality professionals have got a wide variety of job roles to choose from and pursue a career in the event management arena.
  • Event Planner, Event Manager, Exhibition Organizer, Wedding Planner, etc., are some of the most popular job profiles in the profession of event management.
  • Aspirants may earn up to INR 3.6 lakh per annum at an entry-level event management position.
  • Event management is one of the brightest career choices at this juncture of time.

The hospitality industry is indeed one of the best career domains in the country at present. It is a booming niche that has consistently registered a significant rise in the growth rate. And one of the key segments of the hospitality industry that’s particularly showing a steep rise is event management. In 2016-17, the total market share of this industry was 56.31 billion, and it has been ever since growing at a steady pace registering a CAGR of 20%. The experts have predicted that the market will reach the benchmark of 100 billion by 2021.

There is hence no reason to doubt the enormous potential this industry stands endowed with and the massive scope of opportunities it has in store for hospitality professionals. And on that note, we, at Avlon Shiksha Niketan, a renowned tourism management institute in Kolkata, would like to share with you today a brief overview of varied job roles and opportunities that the event management industry extends to ambitious minds. 

Job Roles in Event Management

If you are a hospitality student, you would know the basics of public event management and people handling skills. The skills you acquire as a hospitality student always keep you ahead when it comes to performing as an efficient and expert event planner or manager. So let us now have a look at how diversified the field of work event management is and what are the various job roles you can take up being a part of the domain.

  • Event Planner

If you wish to kick-start your career in the event management domain, choosing the role of an event planner would be a wise one. This job role will require you to plan the events carefully, keeping every detail and requirement of the client in mind. This will offer you an insight into the grass-root level operations of the events and help you become a proficient event manager of the future. If you are a fresher looking for suitable opportunities in event management, an event planner would be the perfect job role for you.

 

  • Event Manager

Once you have gained enough knowledge about event planning and the execution of those plans, the event manager can be the next level of responsibility for you. An event manager remains responsible for the end-to-end organization of an event. Event managers also remain entirely accountable to the clients.  With a few years of experience in your bag, you can start climbing the ladder of success by stepping on this job role.

 

  • Exhibition Organizer

The expanse of event management also includes organizing exhibitions and fairs. Since exhibitions and fairs have a specific commercial angle, managing these events require special skills and planning. You can also start your career as an exhibition planner, which is a profile as promising as that of an event planner.

 

  • Wedding Planner

A wedding tries and tests the skills of an event planner or manager like no other event. From decoration, lighting, floral arrangements, guest welcoming to catering, a wedding planner handles hundreds of tasks singlehandedly. When you launch your career as a wedding planner, your profile automatically receives a boost, which later on makes your path of success much easier and smoother.

 

  • Corporate Event Planner

Corporate events are one of the most critical projects the events management domain deals with. Plenty of multinationals, giant corporate houses, etc., outsource the task of organizing parties, award ceremonies, training sessions, product demonstrations, meetings with delegates, and more to the event management firms.  As an aspirant, you can also be a part of these arrangements.

 

  • Logistics Manager

Logistics has always remained a vital segment of the event management domain. Be it receiving the guests or transporting things from one place to the venue, logistics managers play a critical role in ensuring smooth execution of the event plans.

 

As a hospitality professional in the event management domain, you could get to work on any of the job roles mentioned here, or your responsibilities may even extend far beyond the ones listed above. But whatever be the job profile, as an event management professional, it is vital that you possess the basic skills of creativity, innovation, leadership, communication, budget management, and time management to thrive and succeed in the domain.

Earning Potential in Event Management Domain

While opportunities are abundant in the event management domain, the earning potential of this sector makes the picture brighter. Even though the payoffs often depend on the size of the organized events, it also means that there are no restrictive limits for earning for an experienced event manager. If you have enough years of experience in your bag and a good reputation in the market, you can start your own firm and earn substantially.

On the other hand, the event management sector does not offer the new entrants any less. On average, new joiners may easily earn around INR 3.5 to 3.7 lakh per annum and may go as high as 62.5 lakh per annum with experience and expertise. Since the growth potential of this sector is high enough, people pursuing a career in this sector will always have the opportunity to earn more.

Event Management as a Career Choice

If you have done a course in hospitality, event management will surely be a prospective option for you to start your career with. With so many varieties of events taking place in India and around the world, the market has enough scope and opportunities to offer. Moreover, it is the one field of work that allows people to deploy their creativity, travel, socialize and explore the world. Therefore, if you are an adventurer at heart and looking for a perfect career choice, event management will simply be one of the best for you.

At Avlon Shiksha Niketan, we firmly believe that choosing the right path is of paramount importance if you want to launch your career on firm grounds. And event management is undoubtedly one of the best choices hospitality professionals have right now. To jump-start your career in event management, make sure you have relevant education along with rich industry know-how. And we, at Avlon, are here to help attain just that!

We, at Avlon Shiksha Niketan, are regarded as one of the best hospitality and tourism management institutes in Kolkata, offering world-class education and training to the young aspiring minds willing to make a career in the hospitality domain. We make sure that each of our students groom really well to adapt to the ever-changing environment of the industry. Experiential learning techniques, advanced curriculum, practical oriented teaching, and more make our hospitality program one of its kind. So join us at Avlon Shiksha Niketan and carve a bright career in the ever-growing hospitality industry.

The Emerging New Opportunities in the Tourism Industry

The COVID pandemic has changed the very ways of operation of the tourism industry. While new benchmarks are being set to carry on this industry, new opportunities are also emerging out of these alterations. Let us take a close look into how the pandemic has introduced new trends to the tourism business and what opportunities lay ahead of the domain to climb its ladder of success once more.

30-Second Summary

  • An insight into the current scenario of the tourism industry and the scope that lay ahead
  • New emerging trends leading the industry to more opportunities for growth and flourishing
  • Opportunity for the students willing to pursue courses related to tourism

The travel and tourism industry has always been one of the leading industries of any economy. A significant part of every nation’s GDP comes from this industry. Hence, pursuing a career in travel and tourism would always be an intelligent choice. Even though recent times have been a little harsh on this sector, with the vaccines available and preventive measures being followed, the tourism domain is all ready to welcome people from across the corners of the world.

There’s no denying that despite the challenges faced due to the COVID pandemic, the future of the tourism industry appears promising and full of opportunities. At Avlon Shiksha Niketan, a renowned tourism management institute in Kolkata, we believe that humans have the ability to turn every adversity into an opportunity. And with the emerging new trends, fresh opportunities have already started rejuvenating the domain. On that note, here is a list of trends set by the pandemic, which are actually widening the scopes of growth for the travel and tourism industry.

New Trends Taking Over the Industry of Tourism

The number of travelers worldwide indeed presents an unusual picture of the tourism industry at present. However, there remain a lot of scopes for bringing about improvements as well. As new trends are emerging, following the freshly imposed restrictions and protocols, the tourism industry is also sensing new opportunities to be unfolded. Here are some trends that are offering new hope to this evergreen industry.

  • With remote working being the new trend, people are leaning towards leisure more than before

When restrictions become the rule, the intent to break through becomes spontaneous. With more people living a confined life, abiding by the remote working rules, the requirement of refreshments and leisure times are becoming more intense. People who earlier had little intentions to go for holidays are now planning long trips to shed off their shambles imposed by the pandemic. While remote working is surely a new trend, it is also opening new horizons for the tourism industry by turning every individual into a travel enthusiast.

  • A shift from international to local travels has brought in opportunities for local areas

Traveling to other countries with so many COVID restrictions listed can be more hassle than fun. Also, international trips today come with the risk of being held up in one place far from home in case of a lockdown. Therefore, people are looking for short breaks and nearby destinations.

Therefore, the local travel business is sure to surge in the coming months, which indeed is a silver lining for the industry. Local tourism always boosts local employment and economies. Besides, while plenty of cross-country flights remain suspended, interstate flights are being a competent resort for running the business feasibly.

  • Emphasis on contactless payments enabling faster services

Gone are the days when you could find people falling out about the payments and consuming hours to clear off the disputes, delaying the entire process of ticketing, check-in, and more. COVID has made contactless payment a staple for all of us.

This, in turn, has made the financial transactions more transparent, fast, and accurate. Be it GPay or any other, people can now pay the dues or buy tickets without entering into any arguments or misappropriations. This trend has opened fresh opportunities for the tourism industry as a whole. The hotels can now receive payments in a contactless manner facilitating a faster and transparent service.

  • VR tourism opening up many untamed opportunities to be explored

There is no denying that nothing can replace the experience of visiting a place physically.  However, with so many restrictions posed on traveling and the looming threats of contraction lingering around every corner, plenty of people are opting for virtual reality tours. This emerging trend of VR tours can be a part of the tourism industry to a significant extent in the near future.

With VR tourism making its place in the industry, people are loving to get transported to a world of fantasy and beauty sitting at the cozy corner of their home, without bothering about infections, hassle, or transport issues. VR tourism is, in fact, an entirely new horizon for the tourism industry to be ventured and has got immense potential to be explored.

  • Solo travel gaining a lot of attention from the tourists fraternity

Vacations generally mean traveling with family and kids. But the pandemic has altered the way people thought of traveling altogether. Now, more people are opting for solo travels as it involves less risk for families. No one wants their near and dear ones to be impacted by the diabolic virus. Hence, plenty of people are choosing solo trips over family vacations. This will surely offer the tourism industry a separate vertical to indulge in.

New Trends & Opportunities have Further Raised the Career Scope in Tourism Industry

With the new trends making their place in the tourism industry, a lot of new opportunities have cropped up for those willing to make a career in the niche. The future is likely to have a higher demand for professionally trained tourism experts. Hence, pursuing relevant courses in travel and tourism from a reputed institute would be an added advantage at present. Tourism graduates are more likely to find jobs within their states, with local traveling gaining more importance owing to the pandemic. Besides, trained tourism professionals can also indulge in entrepreneurial endeavors as demand for backpacking traveler’s huts and solo traveler’s huts will go higher in the future. There’s no denying that knowledge of the hospitality industry will always keep you ahead in the run.

At Avlon Shiksha Niketan, an esteemed tourism management institute in Kolkata, we believe that every change comes with new opportunities, and for the tourism industry, the recent trends will prove to be a game-changer. As the pioneers in aviation, travel, and tourism management education, we, at Avlon, have taken it up as our responsibility to make sure that our students get professional grooming to cope well with the industry’s advancing standards. With our industry-centric curriculum and hands-on training sessions, we are leaving no stones unturned in ensuring that our students grow capable enough of extracting the best out of any opportunity, odd or even.

Top Trends Impacting the Strategy Formulation across the Aviation Sector

The pandemic has largely altered the functioning of almost every industry vertical, and the aviation industry is no exception to it. Let us see how the situation has given rise to various new trends in the arena of aviation and how these trends are impacting the strategy formulation across the sector.

30-second summary:

  • Creating brand equity through greater attention to social media platforms
  • Effective planning and implementation to merge the offline and online channels to offer a solution to customer complaints
  • Stopping revenue leakage through the total revenue integrity route and tapping into the alternate streams of revenue generation
  • New directives and regulations on standardization to dominate the business environment in the future

For the leadership teams in the aviation sector, the challenges extend beyond responding to the current operational environment of the industry. In fact, it is about strategizing as much for the present as it is for the years to come.

As such, the trajectory of the trends of strategy formulation that dominate the sector is almost like that of the aircrafts. Per se, when one trend takes off for the high skies, the other starts to hit the ground at the same time. And between this ebb and flow of the strategic trends lies the story of the booming aviation sector, which is replete with major milestones, successes, and factors that keep fueling the growth.

It is a sector that has bounced back through the pandemic and crossed several hurdles along the way to still come up as one of the top revenue earners of the nation. On that note, we, at Avlon Shiksha Niketan, one of the leading aviation colleges in Kolkata, will take a closer look today at the top trends impacting the strategy formulation across the aviation sector.

Building social pace for creating greater brand equity

Several leading airlines across the world have taken off on the social flight, while others are still indulging in newer ways to engage with passengers to ensure lasting relationships with them. Though it means going out of the comfort zone and establishing real-time engagement with the customers, airlines are aiming to achieve this feat in a bid to improve brand equity and receive a mind share of the passengers.

Though some airlines have already taken the lead in social media engagement and management, others are still testing the waters. With social media taking priority in the overall customer relationship management scene, airlines are aiming to build robust and large resource pools that are able to respond to customer queries, posts, complaints, and tweets 24*7.

According to studies, the volume of social media communication for some of the leading airlines of the world ranges between 60,000 – 1,000,000 Facebook fans and 15,000 – 200,000 tweets. However, these numbers are expected to register a significant increase in the near future. Since competent social media management is at the forefront of strategy formulation at present, many aviation businesses are partnering with providers who can offer them a readymade talent pool of social media gurus and technology platforms to enhance brand equity on social platforms.

Maneuvering both the offline and online world of customers

The internet today is a powerful revenue generator for the airlines, as indicated by market research data. We live in an era where more than seventy-five percent of air tickets are purchased online. Automation of business processes like web check-in has considerably enhanced the convenience associated with air travel. Add to that the rising popularity of smartphones, which is bound to play a crucial role in revenue generation and relationship management now and in the times to come. 

Regardless of how strong the online channels get, the airline customer service contact center or the offline channel will continue being the crucial touch-point between the airlines and their customers because of the need for the ‘personal touch’ it brings. Many times, when it comes to challenges and complaints, customers would still rather speak to an actual customer service agent than talk to a bot.

In fact, there are instances where the customers drop-off from making an online purchase of travel packages or air tickets due to technical errors, slow page speed, or any billing glitches. An effective strategy to merge the offline and online channels can offer a solution to this issue. The airlines can consider the placement of a click-to-call option on the website of the airline or a travel agencies’ site. Thus, even when the online channel fails, the offline channel can take it smoothly from there to offer effective solutions to customer problems or queries.

Changing the course in terms of revenue generation

Consistently increasing fuel prices and rising competition are the realities that are negatively impacting the revenue-generating potential of the aviation sector at present. Thus, airline businesses are looking for new and improved ways of altering the course of revenue generation. A few of these strategies involve stopping revenue leakage through the total revenue integrity route or tapping into the alternate streams of revenue generation, such as selling ancillary services and products across value chains.

Going by the ancillary route has turned out to be a crucial revenue generator for the airline companies nowadays. Some of the services that have been coming up as top favorites in this aspect are booking preferred seats, Wi-Fi connectivity, and paying for the checked baggage.

We, at Avlon Shiksha Niketan, have seen that revenue leakage at different business levels is also a major concern for most airlines. Per se, airlines are actively seeking to mitigate this challenge by adopting total revenue integrity programs. These programs focus on multiple processes, such as departure control, e-ticketing, and customer relationship management.

Greater focus on the standardization and regulatory route

Directives and regulations on standardization will keep on dominating the business environment now and in the future. Though most of these regulations at present pertain to the health and safety regulations, other factors like accounting and finance, consumer and environmental rights also have a significant role to play. For instance, the airlines across the nation stand a chance to get penalized if they fail to follow the COVID norms.

Though regulations increase passenger safety and improve business sustainability, compliance adds to the cost of operations. However, it is one of the major strategies of the sector to bear the cost on their own instead of transferring the burden to the customers.

As a future professional in the aviation industry, you will be a part of formulating and upholding these strategic decisions of the businesses. And to play a critical role in this regard, you need your skills and abilities honed to perfection in terms of decision-making, real-world knowledge, and industry insight. This is where Avlon Shiksha Niketan comes into the picture as one of the premier aviation colleges in Kolkata, training and prepping up ambitious minds to make their mark in the aviation industry. So, come and join us at Avlon and grow into an accomplished expert leading all these trends and more in the future.

The Core Managerial Challenges in the Niche of Tourism Management & the Key Ways to Overcome Them

Tourism management has its own share of challenges, which the Coronavirus pandemic has further elevated. Let us have a look at some of the core challenges and issues that tourism management professionals are currently facing and the key ways they can take to overcome these challenges effectively.

30-seconds summary:

  • Building and maintaining a credible online presence is not only the need of the hour but is also one of the biggest challenges amid the growing competition in the industry
  • The need is to maintain a balance between the global and local suppliers to prevent supply chain disruptions
  • The significance of market studies in keeping up with customer expectations is undeniable
  • Mitigating the challenges of the global pandemic through introducing a host of new health and security measures

In the past couple of years, the tourism industry has come up as one of the chief drivers of growth among the service sector in the country. In the last financial year, thirty-nine million jobs were created in this sector, and the number is expected to rise by two percent per annum to lead to more than fifty-two million jobs by 2028. Furthermore, during this period, both the rate of foreign tourist arrival and the presence of hotel chains in India are going to rise in tandem.

Thus, there is no denying that the industry is broadening its horizon at a rapid pace, with more key players and greater opportunities coming to the forefront. And, in such an ever-growing sector with rising competition, challenges are bound to come up on a day-to-day basis. As such, mitigating those challenges and moving past them is what makes a tourism manager truly stand out in his/her field.

With that being said, we, at Avlon Shiksha Niketan, a renowned tourism management institute in Kolkata, will take a closer look in this article today at the major managerial challenges in the niche of tourism management and the most effective ways to overcome them.

Building and maintaining a credible online presence

We live in the day and age where an average tourist would spend hours online researching about the place, the hotels, the restaurants, and more before booking anything. In fact, eighty percent of travelers take over four weeks to complete their research and actually book something. In such a scenario, if the tourism management fails to offer adequate attention to their online presence, the losses would run too high to count.

As such, many management teams are going for approaches where they partner with famous cab aggregators to combine their powerful web presence with successful mobile apps. Additionally, there is increased attention being paid to organic SEO, content marketing, and responsive apps and websites.

The disruption of the supply chains across the industry

The tourism industry heavily relies on the diverse network of global supply chains, many of which have been deeply imfpacted by the pandemic. As a matter of fact, seventy-five percent of the companies have claimed that their supply chains have been disrupted. Furthermore, some of the supply chains that have remained relatively the same until now are likely to experience issues in the future.

As a way to address this issue, the management has to create contingency plans for maintaining a high level of service. Per se, one of the viable options is hiring suppliers from other countries and opting for alternative delivery companies and local replacements. Thus, tourism management professionals have to understand the necessity to maintain a balance between the global and local suppliers.

Keeping up with the changes in guest expectations

Keeping up with the demands of the modern-day tech-savvy and worldly-wise guests is certainly one of the major challenges faced by the tourism industry. With a majority of the establishments bringing in sophisticated tech involving AI and VR, along with increasing the expenditure on smart gadgets and rooms, a company that is yet to invest in these aspects is certainly going to lag behind. Thus, the startups that are newly setting foot in the industry have to learn too much too soon, and thus, raise more capital in order to meet the demands of their target audience.

Of course, the businesses that have newly started making their presence felt in the industry need their tourism management professionals to come up with other avenues to entice the customers. As such, the management can decide on reward systems, discounts and offers, and a better marketing budget in order to fulfill customer expectations within the company’s allotted resources.

Maintenance of their own service standards

We, at Avlon Shiksha Niketan, have noticed that the common perception about the scenario of increased competition is about addressing the need to be better than the competitors in the market. However, it is equally challenging for businesses to maintain and improve their own service standards in the current scenario, where everyone is targeting the same group of millennial travelers.

So, the key to solving this particular challenge starts with carrying out a thorough market study focusing on the specific demands of customers from the business. As such, it is not only about ensuring the presence of advanced facilities, but also about having a structured training schedule for all the employees. Moreover, even the tourism management teams have to keep themselves updated about the latest trends in the market and have them followed accordingly.

A host of challenges brought in by the global pandemic

The fact remains that the global pandemic has compounded the challenges that were already being faced by the tourism managers. For instance, the pace of digitalization had to be accelerated, the facilities for contactless travel had to be established, and the employees were trained and prepared again, and so on. To top it off, the message that all these additional steps are carrying had to convincingly reach the customers to make them rely on the business more.

There is no denying that the pandemic has changed the tourism industry in unforeseen ways. The high-mileage travelers are changing their bucket lists and focusing more on the options that are safer and closer home. Thus, it offers the right opportunity for the tourism management professionals to focus more on the traveling ‘experience’ offered by their companies, along with ensuring a greater attention to maintaining the general safety protocols.

When it comes to facing the multitude of core managerial challenges in the tourism industry, the young professionals need to be trained and prepped to the optimum, whereby they become the solutions that the sector needs. And this is where Avlon Shiksha Niketan comes into the picture as one of the premier tourism management institutes in Kolkata, successfully honing and grooming the aspirants for past many years to enable them to make their mark in the niche of tourism and travel management. With our holistic and real-world based approaches, we, at Avlon Shiksha Niketan, have always made sure that all our students are prepped up well to turn challenges into accomplishments in their illustrious careers

AI Chatbots – An Emerging Trend in the Modern World Aviation Industry

Chatbots have emerged as a revolution in the last few years, and almost all service industries have embraced them with open arms. In this article today, let us have a look at how AI chatbots are coming up as a major trend in the aviation industry and benefitting several crucial aspects of its operations.

30-seconds summary:

  • AI chatbots are mainly focused on improving customer experiences
  • Increased competitiveness among airlines has led to greater AI adoption
  • The chatbots reduce operational costs and offer opportunities for revenue growth
  • AI chatbots eliminate the need for hiring call centers

There was a time when the term AI (artificial intelligence) used to invoke mental images of dystopian futures and humanoid robots. However, AI algorithms and chatbots have now turned into indispensable parts of various applications and devices used on a daily basis. For instance, a majority of websites use AI chatbots to communicate with and aid the customers; there are AI chatbots to enhance your experience on the gaming platforms, and more so. With a majority of industries leveraging the power of AI chatbots to make innovations happen and offer better services, can the aviation industry be far behind?

With the reports showing that global AI implementation in the aviation industry is slated to reach $2.2 billion by 2025, chatbots are among the most prominent trend in the industry at present. Keeping that in mind, we, at Avlon Shiksha Niketan, a leading aviation college in Kolkata, have brought forth for you today some crucial details about this emerging trend in the aviation industry and how it is emerging as one of the most promising elements of technology integration in the aviation sector.

The growing popularity of chatbots in the aviation industry

AI chatbots are mainly focused on improving customer experiences, and the airlines are always in a bid to score better on this front. At the end of the day, it’s a highly competitive market, and every airline is trying to ace past its competition. Thus, airlines are developing chatbots for providing prompt answers and support to the common doubts and queries of the passengers.

Conversational chatbots are used to help the airlines save their resources by offering answers to common queries usually related to boarding passes, flight details, reservation information, and arrival/departure timings. Automating the process of answering commonly asked questions through AI chatbots ensures faster resolution of issues and greater customer engagement. Per se, the fact that chatbots save time and offer an effective resolution of issues makes them a viable solution for the aviation industry.

Back in 2018, studies had predicted that almost sixty-eight percent of airlines and forty-two percent of airports would start using chatbots in some way by the end of 2020. However, the pandemic assuredly led to an acceleration in the pace of adoption of the technology.

How have the chatbots benefitted the airline industry?

As we have already outlined the prime reason behind airline companies making a beeline in chatbot adoption, let’s move on to the varied ways in which this technology is aiding the sector.

  • Remarkable improvements in customer service

Chatbots have the capacity to handle customer queries any time of the day and offer real-time details, which is particularly useful in times of emergency. At the same time, AI chatbots are not bound by linguistic or time zone barriers since they are made to work anyway and any time for the valued customers of the airline. When the customers readily get answers to all their queries from a conversational bot, it helps improve customer experience and elevates the brand image of an airline.

  • An effective way to drive customer engagement

AI chatbots can improve customer engagement by offering them the required information, helping them in booking flight tickets, fulfilling customer requests, and enabling them to gather crucial info at one place. And we, at Avon Shiksha Niketan, being one of the best aviation colleges in Kolkata, can vouch for the fact that there is far greater engagement made this way than when the customers have to stand in long waiting lines to find the answers to their queries.

  • The resultant opportunities for revenue growth

One of the best things about AI chatbots is that they are quickly going from customer support facilitators to agile solutions for harnessing upselling prospects. The global aviation industry is already on the next stage of innovation with this trend as transactional capacities, offers, and payment gateways are being added to chatbots to boost the conversion rates and improve the revenues.

Reports suggest that forty-seven percent customers are now open to purchasing services or products from chatbots. It creates an immense prospect for the airline companies to cross-sell, sell, or upsell in-flight services and other related facilities to the customers.

  • Gaining integrated and streamlined data access

AI chatbots are able to collect and offer all the flight data and information on one platform that the customers can access anytime and from anywhere. Additionally, chatbots are able to keep track of all the interactions with the customers and also offer valuable insights to the airline operators regarding customer preferences, common issues, booking history, and so on. Streamlining the opportunity for easy data access helps the end-users and the airlines to make the industry more efficient in operations.

  • Chatbots help in saving time and effort of the airlines

Integration of a conversational, omnichannel chatbot can help the airlines in saving a lot of time and money in dealing with customer queries. With chatbots answering routine queries at all times of the day, the companies are able to deploy their human resources to other valuable activities and problem-solving tasks. It will not just save time and energy but also bring an overall improvement in the process of engagement and customer services.

  • Eliminates the need to outsource customer queries to call centers

Like every other business, outsourcing the queries to call centers was the only option airlines had prior to the AI boom in the industry, but not anymore. AI chatbots working round the clock have turned out to be a more economically viable solution than hiring call centers. After the chatbots are developed and deployed, they continue to automate the processes allotted to them. Now, since there are no call centers involved in the middle, the operational costs are reduced remarkably.

The rise and spread of AI chatbot adoption in the aviation industry is amply evident by now. However, we would also like to draw your attention to the fact that a service-based industry like aviation will always need its efficient team of professionals to successfully complete each day’s work. Thus, human resources and AI not only complement each other but also work the best when in conjunction with one another. And, it is the human resources of the aviation industry that we, Avlon Shiksha Niketan, strive to train to perfection to not only make their careers shine the brightest but also to aid in the continued progression of the industry. So, if you want to be a part of this ever-progressing sector of the economy, we, at Avlon, one of the aviation colleges in Kolkata, are right here to show you the best way ahead.

How are the Airports Gearing up for the New Normal – An Insight

The much talked about ‘new normal’ is now around the corner, and the aviation industry has brought about a lot of changes in its way of operations to deal with the situation. In this article, we have brought to you some crucial insights into the functional and organizational alterations that the airports have implemented to thrive amid the new normal.

30-seconds summary

  • Strengthening social distancing and health screening measures through better surveillance
  • Increased automation at several crucial checkpoints across the airport premises
  • Better management of passenger flows at the major points through active monitoring
  • Renewed training and preparations for the workforce to play a pivotal role in preventing the spread of COVID-19

With the world coming to a standstill and the countries shutting down their borders, the onset of the global pandemic changed the face of travel and tourism as we know it. And, undoubtedly, the airports had to bear its impact in a major way. There was no more of that mad dash for tickets, crowded immigration lines, sitting areas packed with people, big luggage bags all around, and the general bustle of the airports.

However, the aviation sector is known for being resilient to challenges and hurdles that come along its path. As such, when the country resumed domestic flights back in May, the airports were quick to adapt to the multitude of changes in its procedures and operations that came as part and parcel of this recommencement.

So, today we, at Avlon Shiksha Niketan, one of the leading aviation colleges in Kolkata, have decided to take a closer look at how the airports have geared up to welcome the new normal. Read on to know more.

New measures for social distancing and health screening

Given the highly transmissible nature of the coronavirus, the first and foremost thing to ensure is to pertain to the measures for social distancing and health screening. To that end, markers have been placed at each turn to remind travelers of the need to maintain distance. Additionally, authorities and teams are being present at all security check areas, boarding gates, check-in halls, and curbsides to ensure that adequate health screening is being carried out, along with following the norms of social distancing.

Specific measures for better hand-hygiene management

The significance of hand hygiene can never be stressed enough in the current scenario. No wonder why the health officials and the media consistently keep reminding the people about its importance. And, going by the studies that have revealed that as many as 30% of travelers avoid washing hands after using public restrooms, which further increases the risk of transmission of infectious diseases, the airports have enough reasons to particularly stress on the measures for better hand-hygiene management.

A 10% rise in the level of hand cleanliness at the airports can ensure a 24% reduction in the spread of a disease, while a 40% increase in the same can lead to a 69% reduction. This not only outlines the role of airports in controlling the pandemic but also highlights the significance of maintaining hand hygiene for all passengers.

The airports have provided touch-less hand sanitizers at different points along the premises and are also ensuring sanitization of the check-in baggage through UV machines. Furthermore, several points have been demarcated at the airports where hand sanitization is mandatory.

Increasing presence of automation at the airports

With the need of the hour being reducing the contact between passengers and staff, increased automation has become one of the prime focus of the airports. Though Indian airports were already making the move towards greater automation for the past couple of years, the resumption after the pandemic has accelerated the rate of adaption of advanced automated technologies.

Automated information kiosks are already a part of most airports, and these are being further enhanced with decision-making software and artificial intelligence. Here are a few areas where the airports have either already implemented or are in the process of implementing promising automation measures:

  • Security surveillance
  • Baggage collection from passengers
  • Offering information regarding passenger transit
  • Disinfecting and cleaning operations

The present health crisis might even accelerate the realization of the vision that airport robotization might be a possibility by 2030. Apart from the inherent cost-saving potential of increased automation, such solutions offer the added benefit of keeping both the passengers and the employees safe from close interactions.

Improved management of passenger flow at the major points

Just as the tower control makes sure that there is a safe separation between aircrafts, the airports are now promoting safe separation between the passengers! Better management of passenger flows at the major points pertains to taking a number of critical actions.

For instance, airports have regulated access to different areas, and are carrying out active monitoring of the expected and present passenger density to mitigate any chances of congestion. To add to that, since queues are simply unavoidable at places like check-in counters and passport control, improved queue management techniques are also being implemented.

Training and acquainting the teams to face the new normal

Last but not the least in importance, the pandemic has made the airport employees gear up for the latest challenges with a new round of training and preparation. After all, the airport managers and their teams are instrumental in ensuring the effective implementation of all the measures that we talked about so far. Being in the frontline of the fight against the pandemic, the airport staff are not only having to keep the premises protected and secure for the passengers but also ensure their own safety to offer the optimum level of services.

So, when it comes to being one of the leading forces of the country in its combat against COVID, the aviation industry needs an adaptable, proficient, and skilled workforce that can rise to the demand of the times. And, this is where our advanced training and real-world teaching methodologies come into the forefront.

As one of the pioneering aviation colleges in Kolkata offering world-class training in the field of aviation, tourism, and hospitality management, we, at Avlon Shiksha Niketan, make sure that our students stand out based on their experiential knowledge, dexterity, and dedication to excel and succeed. So, if you want to see yourself making a mark in this dynamic field, let Avlon be the wind beneath your wings.

Customer Experience Has Emerged as the Top Priority for the Aviation Industry

Ensuring customer satisfaction and delivering them with the finest experiences is the key factor where most airlines are laying their focus nowadays. Let us have a look in this article today on why customer experience holds so much significance in the aviation industry and what are the different initiatives that the industry has taken in this regard.

30-seconds summary

  • Customer experience is closely tied to customer loyalty and revenue growth
  • Digital transformation is being used to bind personalization with customer experience
  • Airlines now focus on each point of interaction of the customers for a better holistic experience
  • The service provided by the industry in this COVID situation is one of the finest examples of ensuring superior customer experience

The progression of the aviation industry in the last couple of years has been truly phenomenal. This, in turn, has given rise to increasing competition among the airlines operating in the field. And, with the major names in the business seeking to amplify their relationship-building efforts in this new decade, it seems quite evident that the customer experience is now the game-changer for the industry.

We, at Avlon Shiksha Niketan, one of the leading aviation colleges in Kolkata, strongly believe that customer experience is the one thing that is making the difference in turning people towards or away from certain airlines. When it comes to attracting the customers and raking in the profit numbers in the aviation industry, it’s all about bridging the gap between what the customers want and what the industry has to offer.

And, since our young professionals are soon going to join the industry and work towards eliminating that gap, today, we will be offering our insights on the significance of customer experience and the industry’s initiatives in this matter.

Significance of customer experience in the aviation industry

Customer experience in the aviation industry is all about what the customer feels and perceives while going through the multiple stages of their arrival in and departure from an airport. It involves the interactions with self-service booths, check-in and check-out counters, online facilities, and all other choices of channels.

When an airline is able to play all their cards right, the result is a happy customer who wouldn’t think twice before selecting the same company again for their travels. As such, one of the greatest reasons for focusing on customer experience is that it not just gets an airline a one-time business from a traveler, but rather they can earn a loyal customer for a lifetime. Per se, such a loyal customer will search for that airline the next time they have to fly from anywhere to anywhere.

It is the quality of service on offer in varied aspects, such as the service processing time, queuing time, physical facilities, space, and so on, which come together to outline the quality on offer. And, an increase or decrease in the passenger flow is the direct result of this quality perception of the customers. Besides, we live in an era where a couple of bad reviews about a business on social media platforms and negative word-of-the-mouth publicity are enough to make a company lose several potential customers at one fell swoop. Thus, customer experience is not something to be compromised in the aviation business.

Initiatives being taken to ensure an enhanced customer experience

As we have already established the reason behind customer experience being the top priority of the aviation industry, let’s get to the efforts made by the industry in enhancing the said experience. And, here are some of the initiatives taken by the industry in this regard:

  • Digital transformation binds personalization with customer experience

It would be wrong to assume that customer experience is something that starts counting from the moment an individual walks into the airport. In fact, it begins way before when the same individual is sitting across a computer or smartphone and evaluating which flight tickets he/she should book.

In sight of that, the major players of the industry have increased their social media connect with the travelers and taken an agile-drive tactic for personalizing customers’ journeys. Additionally, the airlines are introducing the latest offerings of technology in the form of inflight connectivity, biometrics, assistive tech, and more to give a seamless experience to the customers.

  • Focusing on each point of interaction of the customers

Customers generally have several points of interaction with the airlines from the moment they enter the airport. It starts from the baggage counter, continues through the check-in process for the flight, and so on, and ends when the customer checks out from the airport.

Thus, the focus remains on offering excellent service at each stage of this entire journey of the customer. Right from having skilled personnel manning every station of this long process to employing the needful technological innovations, the airlines function like a well-oiled machinery with not a cog out of place.

  • Keeping up with the increasing expectations of the customers

The airlines are also investing more in customer experience based studies since it has become the core of their business strategy. At the end of the day, customer experience is a crucial aspect that is indirectly connected to the revenue growth of each business.

As such, emotionally impacting the customers through personalized experiences has been one of the central parts of their initiative. For instance, airlines are sending personalized messages to each customer, offering added assistance to infants and new moms, addressing each passenger by their name, and so on.

  • Keeping the rules and norms of the new normal in sight

Any discussion on the customer experience offered by the aviation industry would remain incomplete without mentioning the steps taken by the industry in the new normal brought in by the global pandemic.

The industry has truly stepped up its game within the very little time of preparation that it received, and is now one of the front runners in the fight against COVID-19. Right from ensuring the health and safety of the passengers at each point of the journey to increasing the efforts towards sanitizing the premises, the airports have truly left no stones unturned in the current crisis.

A deliberation on the significance of customer experience would also be lacking without the mention of the team of skilled professionals who are entrusted with the responsibility of ensuring a superior experience. And, we, at Avlon Shiksha Niketan, ranked among the best aviation colleges in Kolkata, are one of the pioneering institutes in the field to prepare such skilled and proficient young achievers who leave their mark in the industry through their unparalleled service. So, as customer experience continues to become more and more demanding, we, at Avlon, are training and grooming professionals who can efficiently meet that demand and grow and thrive even amid the most challenging times.

The Varied Career Opportunities in the Aviation Industry

The aviation industry is once again back to its previous glory and is again shining as one of the brightest career domains. So let’s shed some light today on the varied career opportunities that the aviation industry has to offer and also have a look at the salary and growth prospects in the same.

30-seconds summary:

  • India has the third-largest domestic aviation market and is slated to overtake the UK to become the third-largest air passenger market.
  • The demand for talent is the highest in customer services, cabin crew, and ground operations.
  • The opportunity for growth and lucrative salary packages are the two main features of the popular job roles in the industry.

If the facts and figures of the last three years are considered, the aviation industry in India emerges as one of the fastest-growing sectors in the country. In this period, India has not only become the third-largest domestic aviation market in the world but is also all set to overtake the United Kingdom in becoming the third-largest air passenger market by the year 2024. The consistent growth of the sector naturally translates into an increase in job opportunities. Experts also suggest that there is going to be a major rise in demand for talented and skilled professionals in the industry in the coming years.

So, our young and well-trained students looking forward to joining the aviation industry have much to rejoice in terms of having a glorious future ahead. On that note, we, at Avlon Shiksha Niketan, one of the most prominent aviation colleges in Kolkata, have brought to you today a brief overview of the varied career opportunities in the sector that are great in terms of growth as well as salary prospects.

Airline Customer Service Supervisor

In this fast-paced, highly competitive industry, the airline customer service supervisor holds a highly responsible middle management job role. These professionals have the responsibility of overseeing the inside gate or check-in/ticketing operations of the assigned flights during the scheduled shift. It also involves supervising the needs of their team of employees and answering customer inquiries that need managerial level assistance. The average base pay of ₹4.5 lakh makes this a lucrative opportunity to look forward to.

Airline Cabin Crew

Airline cabin crew hold the responsibility for the safety, welfare, and comfort of the passengers traveling on aircrafts during long-haul and short-haul flights. We, at Avlon Shiksha Niketan, one of the most esteemed aviation colleges in Kolkata, believe this to be the perfect career opportunity for someone who is a people’s person and loves the prospect of traveling far and wide.

Along with a degree and honed soft skills, being a part of the airline cabin crew also demands the presence of good general health and fitness. As you gain experience in this job role, you would get the chance to progress to the role of cabin management or senior cabin crew. 

Airport Ground Staff

There is practically no air carrier or airport that can sustainably operate without proficient ground staff. As such, it wouldn’t be an exaggeration to say that they are the vital cog in the wheel of the aviation sector, and no amount of machines or computers can replace them.

As the airport ground staff, you will have varied responsibilities, right from manning the check-in counters to taking reservations from the passengers who call. Moreover, if you want to progress further in this field, you need the ability to think on your feet and come up with effective solutions to unforeseen problems. One of the best aspects of this career is that the monthly pay package can be around one lakh and even more.

Cargo and Baggage Handling Staff

Taking up the job of cargo and baggage handling involves a lot more than simply lifting and moving all kinds of baggage and cargo. An important part of the job is to know about loading an aircraft in a way that the specified maximum allowable weight does not exceed and the center of gravity after loading stays within the permitted levels for a smooth operation of the aircraft.

Imagine being responsible for something that dictates the takeoff reference speed, stabilizer position, flap/slat position, and many other crucial parameters of an aircraft taking flight. That’s how crucial precision is in this job!

Fares and Ticketing Agent

Fare and ticketing agents work at the airport ticket counter for providing customer services to the incoming passengers, and their responsibilities include a complete range of customer service functions. A ticketing agent is generally the one who assists the passengers with tagging baggage and luggage check-in, ticketing, seat assignments, reservations, and answers queries related to flight fares and schedules. Besides working at the airport ticket counter, the ticketing agents also find their place in a hotel or at an airline ticket office in the city. Since the job involves direct interaction with the customers, the airlines prefer professionals with excellent written and verbal communication skills, along with basic mathematical and computer skills.

Airline Administrative Personnel

Airline administrative personnel are the ones who operate behind-the-scenes to keep everything smooth sailing on the ground and in the skies. With that being said, your job role as an airline administrative professional will depend on the department you are in. Some of the general duties and administrative tasks that you might need to deal with could include maintaining and preparing all kinds of records, record-keeping, entering and retrieving data, finding and compiling information, and so on. As an entry-level professional, you will be working in one of the administrative teams of the airline, but the ample scope of promotions would give you a top-notch position within years, along with a salary of over ₹5.8 lakh.

As you can well understand by now, each of these job roles requires the optimum honing of your skillset through advanced training, along with a thorough knowledge of the real-world scenarios at an airport. And, at Avlon Shiksha Niketan, one of the Best Aviation Colleges in Kolkata, those are exactly the things that we focus on to groom our students into the most sought-after, high-in-demand professionals with a rising career graph. When your dream is to fly high, let us, at Avlon Shiksha Niketan, be the ones to make those win

Significance of Sustainability in the Tourism & Hospitality Industry

Sustainable practices have been lately gaining a lot of attention from almost all industry verticals, and the hospitality sector is no exception to it. In this article today, let us have a look at the importance of sustainability in the hospitality sector and a few viable measures that are have been adopted by the industry in this regard.

30-seconds summary:

  • Sustainable management practices turn out to be more cost-effective in the long run
  • Sustainability is a crucial factor in the choices made by modern travelers, especially the millennials
  • Millennials want to work for businesses that adopt sustainable practices
  • The brand image created by adopting green practices helps in bringing greater profits

The hospitality sector historically has had an undeniable environmental impact through its water and energy consumption, use of durable and consumable goods, and hazardous and solid waste creation. In fact, the sector is responsible for about 8% of the global greenhouse gas emissions, which makes hotels the second-largest polluters. The environmental impact of the sector is so pronounced that the Paris Climate accord has explicitly addressed the hotels to bring down their carbon emissions by 66% by 2030.

In such a scenario, adopting sustainable practices becomes a necessity rather than an option for the hospitality industry. And, we, at Avlon Shiksha Niketan, a renowned tourism management institute in Kolkata, are saying this not only from the viewpoint of environmental concerns but also from the customers’ perspective. Indeed, adopting sustainable practices can offer multifold benefits of customer satisfaction, environmental wellbeing, and profit acquisition. Let us explain this in detail by outlining the significance of sustainability in the hospitality industry.

Busting the myth of green operations being more expensive

There is a widely believed myth that green operations are invariably more expensive, and the guests don’t really care much about it. Let’s start with unraveling the truth about the first part of that sentence, shall we?

As per reports, recent advancements in technology related to renewable sources of energy, such as wind or solar energy, have considerably reduced the long-term costs incurred by the hospitality businesses. Of course, we are not denying that the initial cost of setting up such alternative energy sources is a bit on the steeper side, but it’s also true that these setups pretty much pay for themselves in the long run.

Moreover, when the businesses decide to go green, the encouragement comes from multiple quarters. The government offers several financial grants, tax write-offs, and expedited permitting for sustainable practices, and even insurance companies provide premium discounts.

That’s not all! An important aspect of sustainability in the hospitality industry is the employee training program to help them embrace green practices. It ensures improved performance and efficiency from the employees, which further helps to bring in the profits.

Adding to the guest experience and ensuring happy customers

Now, let’s come to the second part of the aforementioned myth: the customers are not concerned about sustainability. This is even farther from the truth because 87% of travelers rate sustainability as a crucial factor in their choices, and almost 40% actively opt for more sustainable lodging and travel options.

To add to that, two-third of the travelers indicate that they are willing to pay at least five percent more for sustainable alternatives. This trend also extends to their travel choices as a majority of tourists look for eco-holidays nowadays. And, the ever-rising demand for eco-tourism bears testimony to that.

From our years of experience as one of the leading hospitality and tourism management institute in Kolkata, we, at Avlon Shiksha Niketan, can vouch for the fact that all these trends are mainly being set by the millennials as they are the ones with the spending power. And, millennials are keener on supporting brands with strong environmental and social policies, whereby greener management practices are not just there on paper but in practice. So, even if the aim is to attract and appease more customers, a viable way for the industry is to go green.

Creating a stronger and better brand image for the businesses

The brand image of the businesses in the hospitality sector is strongly linked to the customers’ perception of them. In a world where a few bad reviews can make or break the reputation of an establishment, sustainable practices might just be the key to make the customers happy and satisfied.

It is important to keep in mind that the millennials take pride in having a clear idea about which brands are walking the walk instead of just talking the talk. So, investing in sustainable business practices will ensure an enhanced brand image and reputation that translates into bigger profits in the long-term.

Besides, it’s not only the guests and their satisfaction, but also about the employees and their preferences. The millennial professionals prefer to work for socially responsible companies. In fact, 70% of millennials claim to want to work for companies that help them in contributing to environmental and social issues. Thus, with sustainability being a major perk for the guests and the employees, it has to be on the top of the agenda for the employers.

The sustainable practices being adopted by the hospitality industry

The good news is that the significance of sustainability, as showcased above, has been realized by the hospitality industry. To that effect, several established and new businesses have already adopted green policies in the operations and management of their hotels and restaurants. Most hospitality businesses now prefer to work with vendors who follow the same green philosophy. After all, the products used in the hotel or restaurant have a direct impact on the overall sustainability of the operations.

Across the industry, businesses of different types and scales have embraced the policies of recycle and reuse and are paying greater attention to smarter waste management. Furthermore, regular training of the employees is being emphasized by the businesses because the staff has to be well-equipped to enact the policies levied by the top management.

To help the hospitality industry move forward with effective sustainable strategies, the need of the hour is skilled and proficient young professionals with adequate prior knowledge of the green practices. And, at Avlon Shiksha Niketan, one of the most prominent tourism management institute in Kolkata, we are doing the same by training our students to lead from the front when it comes to ushering an era of sustainability in the industry. Our advanced training in tourism and hospitality pays special attention to the real-world scenarios of eco-friendly practices and environmental management. And, this not only makes our students more skilled and employable but also serves as the way forward to making the planet cleaner and greener.

The Rapidly Growing & Strengthening Potential of the Tourism & Hospitality Industry in India

The Tourism & Hospitality sector has always remained one of the prime contributors to our country’s economy. Let’s take a closer look at the rapidly growing potential of this industry and how it is emerging as one of the best options from the employment perspective.

30 seconds summary:

  • The tourism & hospitality industry is a major contributor to India’s GDP.
  • Greater employment opportunities stemming from an increase in investments and new government initiatives.
  • The pandemic has only been a temporary setback to the potential of the sector.
  • More Indian tourists are eager to travel internally in the current scenario.

From having some of the most remarkable landscapes on earth to a unique historical and cultural heritage, our country is well-endowed in more ways than one. To add to all that, India is also a rapidly developing nation that the top multinationals are considering as one of the major hubs for their operations. When you consider facts like these, the immense potential of the tourism and hospitality industry in India becomes clear as the day.

The country has truly made the most of its potential as the tourism and hospitality sector continues to be one of the foremost drivers of growth among our services sector. In this regard, the fact that the contribution of travel and tourism to GDP in 2019 was 6.8 percent (US$ 194.30 billion) of the total economy would be a good case in point. (Source: https://www.ibef.org/industry/tourism-hospitality-india.aspx).

No wonder, tourism and hospitality are emerging as one of the prime career choices among the youth of the nation. And before you embark on your journey, we, at Avlon Shiksha Niketan, one of the finest travel and tourism colleges in Kolkata, would like to give you a clear idea of the massive potential that the industry holds and the actual picture of the scenario post the pandemic.

The figures showcasing the increasing potential of the industry

We have already mentioned how the industry majorly contributed to the country’s GDP in 2019. The fact is that the tourism & hospitality industry has come to the forefront of the economic progress of India in every financial year. As a matter of fact, if these growth trends of the last five years are considered, the scenario looks truly promising in the years to come.

 In 2017, the contribution of the industry to India’s GDP was more than US$ 91 billion, which increased to over US$ 98 billion in 2018. During 2019, over 10.89 million foreign tourists arrived in the country, which means a year-on-year growth rate of 3.2 percent. In the previous year, 10.56 million foreign tourists visited India, which was an increase of 5.2 percent from the figures of 2017.

The number of hotel chains, restaurants, and ancillary services has also increased in tandem in the past couple of years. And this translates into some really great numbers in terms of employment opportunities, which also brings us to the next segment of our discussion.

The growth and diversity of employment opportunities

Reports show that international hotel chains have increased their presence in India. At present, it accounts for around 47 percent share in the industry, and it’s expected to rise to 50 percent in a span of two years. The increase in investments naturally stems from the demand for the tourism and hospitality sector in the country, which is also proven by the fact that this sector received a total FDI inflow of over US$ 15.48 billion from April 2000 to June 2020.

These figures show a bright ray of hope for the young aspirants studying in the travel and tourism colleges in Kolkata. After all, the increase in the number of tourist inflow and hospitality establishments leads to a subsequent growth of job opportunities. And, in fact, 39 million jobs were generated in the tourism and hospitality sector in India in the fiscal year 2020, which made up about 8 percent of the country’s total employment.

The key drivers behind the strengthening potential of the sector

The facts and figures we have discussed above must have made it amply clear that the growth of the tourism and hospitality sector is relentless. Now, let’s try to understand these growth trends further by outlining their key drivers:

  • Government initiatives leading to infrastructural improvement:

The government has made significant strides in bringing infrastructural improvements in the industry to ensure its further growth. Along with the inauguration of several new tourist spots across the country, the Ministry of Tourism has aimed at encouraging local tourism through initiatives like Swadesh Darshan for eight Northeast states.

  • The steadily increasing number of international tourists:

We have already shown the numbers with regards to the increasing influx of foreign tourists in the country. The fact remains that India is still an affordable destination to most of the international tourists from the developed nations. Add the diversity of traditions, places, cultures, and food choices to the mix, and you’ll know why India remains the top choice of millions of foreign tourists.

  • The rising competition in the tourism & hospitality sector:

The direct result of this increase in demand and investments in the sector is seen in the growing competition among the businesses. Every establishment, regardless of their scale of operations, wants to stand out from the rest in terms of their customer services, facilities offered, location, and so on. And, in an obvious cycle of events, it translates into better employment opportunities for skilled professionals.

The picture of hope for the future of the tourism & hospitality sector

We cannot discuss the growing potential of the sector without dwelling upon the ongoing pandemic and its impact on the tourism and hospitality industry. After all, there is no denying that the pandemic had given a never-seen-before heavy blow to the sector. Yes, we said “had” because the industry has already bounced back and shown how those setbacks are a thing of the past.

With greater attention to safety measures, the airports, hotels, restaurants, and local destinations have opened up their doors to welcome the excited travelers. And, they have reasons to rejoice as 65 percent of Indian travelers want to travel more in the upcoming years to make up for all the lost time in 2020.

Furthermore, 52 percent of Indian travelers are planning to travel more within the country on a long-term basis. Thus, even though international trips are going to have to wait and so does the international tourists, the tourism & hospitality sector will still go on strong.

At Avlon Shiksha Niketan, one of the top travel and tourism colleges in Kolkata, we prepare you to become an accomplished part of this booming sector of the country. With the experiential learning and real-world skills that you acquire during your time with us, you will be ready to make the most of all those opportunities mentioned above. So, are you ready to have a high-flying career in the rapidly growing tourism and hospitality sector of India?