The Widening Career Scope in Tourism Management

Tourism management is one of the most viable fields for young aspirants. Be it the monetary aspects or the strong career prospects that the domain offers, tourism is one arena that has got a lot of growth potential.

30-seconds summary:

  • Job opportunities in the tourism sector to register a significant rise within 2025
  • Tourism management encompasses an expansive field in terms of job roles and expertise
  • Factors like disposable income, affordable carriers, and ease of online services add to the demand for tourism executives

You must have heard the widely quoted line about traveling that goes, “Jobs fill your pocket, but adventures fill your soul.” Now, how about having a job that fills your pocket pretty well and lets you fill the heart of the adventurers with joy and content? Wouldn’t that fill your soul and drive your creative energy to the optimum? Well, this is exactly what you get with the highly lucrative career of tourism management.

When we speak of tourism management, we refer to a wide field that includes varied outstanding opportunities involving ecotourism, travel desk executives, tour leader and planner, F&B executive, ancillary services, operations executive, and so on. And, at Avlon Shiksha Niketan, a renowned Tourism College in Kolkata, we are here to get you prepared and trained for each of the roles to ensure that you can make the most of the ever-increasing job opportunities in this arena.

So, what are these opportunities that we are referring to? Is the career scope truly that attractive in tourism management? Here are all the answers you’re looking for!

Facts and Figures Indicating the Widening Scope in Tourism Management

In the past few years, tourism has come up as one of the fastest-growing sectors of the economy in the country and beyond. And, we can assure you that this growth of the industry is going to remain uninterrupted in the years to come. As a matter of fact, the past numbers and future predictions say the same thing, as well.

Travel and tourism contribute to 10 percent of the world’s GDP and are directly responsible for generating at least one in ten of global jobs. Moreover, for eight consecutive years, it has outpaced the growth registered by the world economy. Closer home, the tourism industry is expected to create about 46 million job opportunities in India by 2025. In South Asia, the sector contributes about 6.6 percent of this region’s GDP, which amounts to nearly $234 billion.

Another important aspect of consideration when talking of the scope in tourism management is that it encompasses an expansive area of work involving transportation, accommodation, conferences, events, food, and other trade-related activities. So, as a qualified and skilled personnel, you have a plethora of pathways to choose from, each of which can lead you to a glorious career. Add to this a lucrative pay package and bright prospect of growth with an increasing work experience, and you’ll get the complete picture of what it means to be a tourism executive in a private or public organization.

Key Factors Contributing to the Increasing Scope of Tourism Management

There are several elements that are contributing to the ever-rising scope of tourism management. We will briefly discuss each of these factors to give you a clear idea of why the demand for qualified professionals from the best of travel and tourism management colleges in Kolkata and across the nation is going to remain high in this sector.

The increase in disposable incomes:

With considerable growth in the Indian economy, the middle-class section of the society now has a higher disposable income. This higher disposable income is one of the major driving forces of domestic tourism, and thus, there is an increase in the demand for places for weekend trips or weeklong tours. As new tourism spots are coming up on the map with their enhanced facilities, there’s an increasing need for skilled employees.

The emergence of low-cost carriers:

The low-cost carriers in the Asia Pacific region hold over thirty-two percent of the market at present, which was not the situation even five to six years back. The fact of the matter is that traveling has become much more affordable now than ever, and this has led to an increasing number of enthusiastic tourists heading to the top locales every year.

Ease of traveling through online services:

Another factor contributing to the increasing scope of tourism management is the widespread access to online hotel and travel bookings. The travel-bugs can make their entire tour plan within minutes and get the tours and accommodation booked within the next couple of minutes. To add to that, the hotels now offer loyalty programs and other promotional schemes to keep the potential customer interested.

Relaxation of visa regulations:

Indian passport holders can travel to as many as fifty-eight countries without a visa, which includes in-demand locations like Seychelles, Maldives, Mauritius, and Thailand. This is just one example of how relaxed visa regulations have become in modern times. So, there is nothing stopping people from international travel anymore, neither visa regulations nor experience carriers. With the increase in the number of vacationers, the demand for tourism executives has also risen in tandem.

Addressing the Prevalent Concerns Regarding the Pandemic

We cannot deny the impact the ongoing pandemic has had on the tourism industry, but at the same time, we have multiple reasons to be hopeful. We are currently in a situation where the lockdown restrictions on domestic traveling have largely been lifted, and travel-bugs are already resuming their previously canceled plans.

Though international travel is on hold at present, the doors for that is slated to reopen right from the beginning of next year. In the meanwhile, domestic traveling is already noticing a post-lockdown rise in the number of tourists. At Avlon, we firmly believe that the role played by tourism managers is bound to be at the forefront in this scenario. They will be required to juggle the two-fold responsibilities of ensuring the convenience of the tourists while also taking all the measures to ensure their health safety.

To be a part of the proficient workforce in this steadily developing field, you need practical know-how, real-world expertise, and an aptly honed professional skillset. And, these are exactly what we focus on at Avlon Shiksha Niketan to turn you into an accomplished part of the tourism management sector. Get ready to make the most of this widening career scope with Avlon, one of the best travel and tourism management colleges in Kolkata, by your side.

The New Avenues that the Coronavirus Pandemic has Opened Up for the Aviation Industry

We all know how badly the coronavirus pandemic has hit the entire world. Almost all industrial sectors have suffered, and the aviation industry is no exception to it. However, it is now time to bounce back, and the aviation industry is all set to capture the new avenues and opportunities that the pandemic has given rise to.

30-second summary

  • New technologies devised to support automation will aid travelers as well as the airlines
  • Improved safety and security measures will continue to stay even after the pandemic
  • Changes will have to be implemented in the training and responsibilities of the employees
  • Enhanced focus will be laid on the communication channels by amalgamating the digital with the humane

The Indian aviation industry offers employment to more than 65 thousand airline personnel while handling passenger traffic of over 341 million. And yet, there is no denying that this expansive industrial sector was put under quite a threat when the coronavirus pandemic started looming large over the country back in March this year. As all forms of travel and tourism were put under hold across the world due to the lockdown, the aviation industry had to go through a period of uncertainty.

However, the aviation industry has always been the one to rise up to the challenges thrown in its path, and it hasn’t been any different this time around. Ever since the lockdown has been eased in the country and the domestic flights resumed operations, the industry has been making steady strides towards bouncing back to its previous glory. In fact, at Avlon Shiksha Niketan, a renowned aviation institute in Kolkata, we believe the pandemic has unveiled several new avenues for the aviation industry that would be instrumental in its progress in future.

With that being said, here’s highlighting the new prospects unlocked for the aviation industry due to the coronavirus pandemic.

New Technologies to Aid Airlines after the Pandemic

To be increasingly capital efficient has always been the aim of the airlines, which has been brought further into limelight due to the pandemic. Technologies that let airlines bring down their operational costs, automate their processes, improve travelers’ relationships and communication, and increase operational efficiency will enjoy a lot of attention from the stakeholders.

Several startups have already started coming up with tech solutions that offer customer support automation, improve travelers communication, and bring down overall costs. For instance, there has been an increased adaption of support automation, whereby companies get to reduce costs by automating recurring requests and enhancing customer experience through effective assistance.

Improved and Upgraded Safety and Security Measures

The airports have always paid close attention towards ensuring the safety and security of its employees and the travelers. However, this unforeseen situation has made the industry discover more effective and efficient ways to make sure that the journey isn’t just comfortable but also keeps the travelers protected from the possible health hazard.

To ensure that the airports and the flights meet all the health and security standards under the current scenario, the employees across all levels have been made to undergo new training and take fresh preparation to prevent the further spread of the deadly virus.

We believe that it would be wrong to assume that these improved measures are only for the time being, as the positive impact of such precautions means that they will continue to shape the future operational policies of the industry.

Preparations for the Traveling Situation after the Pandemic

With coronavirus putting a stop to vacations for an extended period of time, we will not be too far off the mark in predicting that after the pandemic wanes, travelers would start resuming their plans without much delay. Besides, with the domestic flights already operating, and now even the international flights starting off, the number of people opting to travel locally as well as internationally clearly indicates that the aviation industry is going to see a surge after the pandemic goes away.

Keeping that in mind, the airlines have already started looking at ways to ensure that they are prepared for the future that lays awaiting after the current scenario is dealt with. To that end, an increased focus is being given to digitalization of several processes, right from touch-less check-in counters to several contactless solutions.

However, we should also remember that hospitality has always been a major part of the aviation industry. Thus, it would never seek to lose its humane touch in an attempt to digitalize its processes. As such, the existing and new employees would be expected to offer the same levels of cordiality and warmth, even with the digital tech transformations taking shape all around them in the wake of the pandemic.

Improving Communication Channels as Per Need

Several airlines have launched new product tools to help the customers in navigating the new travel landscape. Attempts are being made to aggregate data from multiple sources to let the companies keep the customers informed at every stage of their journey as travel begins to open up again.

Furthermore, automation has led to the creation of web-based RPA platforms that are able to process unstructured or unformatted data with ease. Thanks to the codeless data ingestion, model improvement, and model training, the tech innovation has not only made it easy to gather crucial data, but also enabled airlines to make the best possible use of data. The next-generation automation platforms are striving to combine big data, embedded AI, RPA, and the human in one powerful end-to-end platform.

Avlon Shiksha Niketan: Preparing the Ambitious Minds for the New Avenues of Tomorrow

As we have already established, the aviation industry will change for the better in the days to come. And, in order to find your place in this new and improved industry, you need holistic training and effective honing of your skillsets. This is where Avlon Shiksha Niketan comes into the picture as the leading aviation college in Kolkata that prepares you for a glorious future and helps your dreams take flight in the skies of tomorrow.

Innovation is the name of the game in the aviation industry, and being the only player in the category of institutes for aviation tourism and hospitality management in India, we embody the spirit of innovation ourselves. This is also the essence that we instill in our students through our advanced curriculum and practical-based training approach. After all, the aviation industry is all set to stage a comeback even with the pandemic, and it’s our responsibility to make sure that our young professionals can make the most of these new opportunities.

How is Digitalization Changing the Online and Offline Expectations of Guests?

Digitalization has brought in a sea of changes in our life and has raised the comfort level to a significantly high level. But it is this elevated comfort level that has altered the expectations of users, and this applies to the hospitality industry as well. In this article today, we, at Avlon Shiksha Niketan, will shed light on how digital tech innovations have worked towards transforming both online and offline expectations of the guests.

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30-seconds summary:

  • Increased access to customer data driving innovations in the hospitality sector
  • Leveraging data can help in customizing services as per customer expectations
  • A combination of tech innovations and employee proficiency can enhance guest experiences
  • Digital tech to enable both high-touch and low-touch customer services in the sector

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Technological evolution has become the name of the game since the past decade, with digital advancements affecting every aspect of our lives. Right from easing out our household chores to changing the way we do business, digitalization has brought in a complete transformation in our way of living. And, though there’s no denying the fact that this is an exciting feat, we also need to remember that such continuous tech innovations come with their own set of pros and cons.

In terms of doing business in this digital era, the modern opportunities have also led to a considerable change in consumer demands. With businesses getting to connect with consumers in a more effective and genuine manner, the consumers are also expecting more from the businesses. And, the change is the most noticeable in the hospitality sector.

We have to remember that hospitality is an industry that is based on the provision of offering curated and high-end provisions to the guests. So, even though digitalization has reduced the workload on the staff, it has also led to newer guest touch-points and increased expectations. In fact, this is an era where 67% of consumers claim to have raised their standards of expectation, but 51% of consumers feel that the companies fail to meet those expectations.

So, how is digitalization changing the online and offline expectations of guests? What can the hospitality industry do in response to these changes? Here’s what we, at Avlon Shiksha Niketan, recognized as the Best College for Hotel Management in Kolkata, have to say in the matter!

Bringing personalized engagement in online interactions

With increased reliance on the online platforms to effectively optimize business processes, there is a possibility of customer interactions becoming impersonal and detached. However, this is exactly what hospitality businesses should strive to prevent. After all, streamlining processes through technology shouldn’t amount to sacrificing genuine customer care.

The guests might be using their mobiles to book the rooms or the tables, but they still place a premium on personalized interaction and engagement. They still seek instant gratification of their demands and expect to have a memorable experience at your establishment. And, there’s no reason to think that online interactions cannot create humanized experiences. In fact, using digital platforms should ensure better responsiveness from businesses.

At the end of the day, it is about combining advanced technology with great staff to deliver an exceptional and super-responsive guest service. So, whenever a hospitality business considers the introduction of new tech to its processes, it has to ask some critical questions to itself. Do you think the new tech entrant will help your employees to curate a better guest experience? Does it add to your existing capabilities of connecting with your guests in a personalized way?

The big responsibility of effectively handling big data

There is hardly anyone in the current business world who hasn’t heard of big data and its amazing capabilities. But, the most important thing to realize here is that effective management of big data is also a major responsibility.

Studies show that 57 percent of consumers don’t mind sharing their personal information to receive personalized discounts and offers. The increase in digital access for the guests and the businesses has established a stronger connection between the two, where the consumers expect to be heard, and their demands met. And an increase in access to consumer data also means more touch-points for the hoteliers. They get the opportunity to change their operational models, create better apps, and train their staff to deliver a highly personalized experience for each guest. However, besides the opportunities, their responsibility now extends to ensuring that the data is kept secure and protected, which also forms a significant aspect of employee training.

Delivering a personalized experience both online and offline through greater access to guest data has become a crucial aspect in streamlining the customer’s journey and curating an unforgettable experience.

Making the most out of the hybrid service demands

It’s important to realize that guests come with their unique set of expectations. When one group prefers a traditional, high-touch experience, the other might be more comfortable with a self-service, low-touch experience. This offers an opportunity for hotels to modify their guest service processes to accommodate the respective needs and interaction preferences of each guest.

So, for the guests who are more into self-service experiences, there has to be a greater emphasis on delivering fast and mobile services. On the other hand, the ones craving a high-touch experience receive instant attention from the staff. This is a win-win situation in all regards because the guests get the kind of services that they look for, and the staff can dedicate their energy to where it’s needed the most.

The hospitality sector understands the value of manpower as its most important resource, and the hybrid service structure enables the best use of that resource.

Avlon Shiksha Niketan preparing future professionals to meet industry demands

At Avlon Shiksha Niketan, we believe that this is an exciting era for the hospitality sector; thanks to the widespread attention being given to digitalization. Businesses within the country and beyond have become more open to tech innovations in bringing major changes in guest experiences. However, with the guest service models witnessing such a complete digital makeover, the industry is in dire need of professionals who can keep up with the demands of the times. And, this is exactly where we, at Avlon, come into the picture as a leading hospitality management college in Kolkata, known for grooming and preparing the future professionals for the ever-advancing hospitality industry. A progressive and innovative approach to learning, which is the key element of education impartation at Avlon, resonates across all our educational institutions, including Cooch Behar College, Alipurduar Mahila Maha Vidyalaya, Prasannadeb Women’s College, Sarojini Naidu College for Women, and Siliguri College.

Our aim, at Avlon, has always been to ensure that we train our students for the real-world aspects of the industry they will be joining soon, and that involves arming them with practical knowledge about the technological revolution sweeping the sector. Through their coursework and hands-on projects, the students get to sharpen their skills and enhance their know-how in all the facets of offline and online guest services. This enables them to put their best foot forward when they finally step into the professional realm.

Being the only institute for the Aviation, Tourism, and Hospitality Management category in India, we, at Avlon, are here to instill the highest level of innovation, exceptionality, and commitment in our budding professionals that makes them stand out in the crowd.