The Role of social media in Shaping the Travel Experience

Introduction

In the digital age, social media has revolutionized the way we connect, communicate, and share information. The impact of social media extends beyond personal interactions; it has significantly influenced various industries, including the travel and tourism sector. Avlon Shikha Niketan, the premier institute offering exclusive BBA degree courses in Tourism, Aviation, and Hospitality in Kolkata, recognizes the pivotal role of social media in shaping the travel experience. With its commitment to staying at the forefront of industry trends, Avlon equips students with the knowledge and skills to leverage social media effectively. This SEO-oriented article explores the profound influence of social media on the travel industry and highlights Avlon’s position as the best aviation college in kolkata.

  1. The Power of Social Media in Travel 

Social media platforms have transformed the way people research, plan, and experience travel. Travellers now turn to platforms such as Facebook, Instagram, Twitter, and YouTube for inspiration, recommendations, and real-time updates. The immense popularity of social media has given rise to a new era of user-generated content, enabling travellers to share their experiences and opinions with a global audience. 

Through captivating visuals, engaging narratives, and personal insights, social media has the power to influence travel decisions. Travellers rely on peer reviews, influencer recommendations, and destination hashtags to discover new destinations, accommodations, attractions, and dining options. Social media platforms provide a platform for travellers to connect, seek advice, and create virtual communities centred around travel.

Avlon Shikha Niketan understands the importance of social media proficiency in the travel industry. By integrating social media strategies and techniques into its curriculum, Avlon ensures that its graduates are well-equipped to navigate the evolving digital landscape and leverage social media to enhance the travel experience.

  1. Enhancing the Travel Experience through Social Media

Social media platforms offer unique opportunities for travel businesses to engage with their target audience, build brand awareness, and enhance the travel experience. Airlines, hotels, tour operators, and other travel-related businesses have embraced social media as a powerful marketing tool to showcase their offerings and connect with travellers on a personal level. 

Through visually appealing content, captivating storytelling, and interactive features, travel businesses can create a strong online presence and foster meaningful relationships with their customers. Social media platforms enable direct communication, allowing businesses to address customer queries, provide personalized recommendations, and resolve issues promptly. Moreover, social media allows travellers to share their experiences in real-time, enabling businesses to gain valuable feedback and adapt their services to meet customer expectations. 

Avlon Shikha Niketan recognizes the significance of social media in enhancing the travel experience. The institute equips students with the skills to develop compelling social media campaigns, engage with customers effectively, and leverage data analytics to gain insights into consumer behaviour. By understanding the intricacies of social media algorithms, Avlon graduates are well-prepared to harness the power of social media to create memorable and personalized travel experiences.

  1. Avlon Shikha Niketan: Leading the Way in Social Media Proficiency

As the best aviation institute in Kolkata, Avlon Shikha Niketan stays at the forefront of industry trends, including the role of social media in shaping the travel experience. Avlon’s exclusive BBA degree courses in Tourism, Aviation, and Hospitality equip students with the necessary knowledge and skills to excel in the digital landscape. The institute emphasizes the significance of social media proficiency in the travel industry and provides practical training on social media marketing strategies, content creation, and analytics.

Avlon’s collaboration with esteemed universities such as the University of North Bengal (NBU), Panchanan Barma University (PBU), and West Bengal State University (WBSU) ensures that the curriculum aligns with global standards and industry best practices. By choosing Avlon Shikha Niketan, students gain a competitive edge and the expertise to leverage social media effectively, positioning themselves as valuable assets in the aviation and travel sectors.

Conclusion

In today’s digital era, social media has revolutionized the way people connect, communicate, and share information. This transformation extends to the travel industry, where social media plays a vital role in shaping the travel experience. Avlon Shikha Niketan, recognized as the best aviation college in kolkata, understands the significance of social media in the travel industry and its potential to enhance customer engagement, brand visibility, and overall travel experiences. Through its exclusive BBA degree courses in Tourism, Aviation, and Hospitality, Avlon prepares its students to leverage social media effectively and excel in the digital landscape. 

Social media platforms have become an essential source of travel inspiration and information. Travellers now turn to platforms like Facebook, Instagram, Twitter, and YouTube to seek recommendations, gather insights, and share their travel experiences. Avlon Shikha Niketan recognizes the power of social media in influencing travel decisions and ensures that its students are well-versed in social media strategies and techniques.

Avlon’s curriculum integrates social media proficiency into its BBA degree courses, enabling students to develop a deep understanding of the platforms and their impact on the travel industry. By emphasizing the importance of social media, Avlon equips its graduates with the skills to create captivating content, engage with customers effectively, and build strong online presences for travel businesses. 

In conclusion, Avlon Shikha Niketan recognizes the transformative power of social media in the travel industry and prepares its students to excel in this digital age. Through its exclusive BBA degree courses in Tourism, Aviation, and Hospitality, Avlon equips its graduates with the skills and knowledge to leverage social media effectively, enhancing customer engagement, brand visibility, and the overall travel experience. By integrating social media strategies into its curriculum and emphasizing the importance of social media proficiency, Avlon positions its graduates as leaders in the aviation and travel industries, ready to contribute to their growth and success.

Why Should Aviation Professionals Be Aptly Trained in Resource Management?

The aviation industry essentially encompasses every element of air travel and is one of the rapidly growing sectors worldwide. The aviation industry is important for economic growth, job creation, and to back international travel and tourism. However, for the aviation industry to bear desired results, it is vital to give undivided attention to resource management.

30-second summary:

  • Resource Management plays a central role in boosting flight safety and customer satisfaction.
  • It helps in optimum allocation of tasks, ultimately leaving no room for duplication or errors.
  • With resource management in place, better communication can be ensured, which further helps in spot-on decision making within the pre-set comprehensive framework.

Statistics suggest that the revenue of the global aviation sector grew at a compounded yearly growth rate of 5.30% between 2009 and 2019. Air travel is significant globally because it is one of the fastest transportation networks. Having said that, the aviation sector not only needs skilled resources to handle the responsibilities but also requires efficient management of these resources as well.

What is resource management?

Resources are inputs, which need to be utilized to perform a certain task satisfactorily. Resource Management revolves around planning, scheduling, and allocating these inputs across different activities to maximize efficiency.

At Avlon Shiksha Niketan, which is one of the best aviation institutes in Kolkata, we educate our students about the three categories of aviation resources, namely physical, human, and intangible resources. We talk about doing more with less without compromising on the safety and security parameters. Thus, our students are well trained before professionally stepping into the aviation industry.

Why do aviation professionals require resource management training?

Helps deal with unforeseen gaps:

The aviation industry is very unpredictable. Something as basic as the prevalent weather conditions can disturb smooth flight operations. Amidst this, it is quite possible for unforeseen gaps to show up.

However, when an aviation professional is provided with resource management training, there are bright chances that the professional can effectively deal with the gaps with the available resources without engaging in any sort of misallocation or double allocation. 

Improves airline competitiveness:

When an air carrier can provide satisfactory service levels at reasonable costs, there are better chances for the airline in question to enjoy a competitive edge over its rivals. This, in turn, is likely to reflect in the form of increased footfalls and ultimately improved bottom lines.

An aviation professional has a major role to play in the area of service, which is something we repeatedly underline at Avlon Shiksha Niketan. We urge our students to place their interests secondary to that of the airline they would be working with, and to try and perform consistently in terms of customer service.

Contributes towards overall transparency:

Resource management comes equipped with multi-faceted factors such as getting a count of the available resources, prioritizing tasks, allocating resources, and scaling up performance with the resources at hand. The working is no different in the case of aviation.

By following the above protocol, visibility improves, so does cross-functional transparency. This, in turn, ensures a free and concrete flow of information across vertical and horizontal channels. Ultimately, all the resources can work coherently, which then helps the airline to create a mark for itself in the industry.

Bridges the gap between utilization and efficiency:

Resource management in the case of the aviation industry has a lot to do with the utilization of resources and ultimately measuring the efficiency levels that these resources bring to the table.

By viewing resource management as a concept that can make or break an airline carrier and by applying its principles to the daily functioning of the airline, the gap between utilization and efficiency can be bridged.

These are not only limited to technical resources but also touch upon crew resource management, which emphasizes improved cognitive skills, ability to communicate, teamwork, and situational awareness. This is important to fly safely and avoid any untoward circumstances. At Avlon Shiksha Niketan, a renowned aviation institute in Kolkata, these skills and attitudes are sown in students all through their academic journey with the institute.

Minimize costs:

By following a model that places resource management on a pedestal, air carriers can minimize costs. Additionally, they can predetermine scarce resources and ultimately use them with thought and precision.

Since this is done, airlines do not have to bother about keeping aside additional funds to raise such limited resources. Moreover, contingency funds need not be touched frequently as resource management ensures that the carrier can better deal with and manage incidents that otherwise require heavy financial resources to set the situation right.

Facts state that labor accounts for about 32.3% of an airline’s operating costs, followed by fuel, which takes about 17.7%. To avoid these costs from shooting up further or surpassing the pre-set budget, resource management becomes useful.

Role of resource management amid the ongoing pandemic

No denying, the coronavirus pandemic had hit the aviation industry really badly. For instance, in 2021, the number of passengers who boarded airlines globally was slightly over 2.2 billion heads. These figures are alarming because the global passenger air traffic in 2021 was only 50% of the 2019 numbers.

This makes it clear that air carriers must have suffered in terms of revenues, which would have impacted their maintenance, diversification, growth, improved service levels, and of course, making available cost-effective travel plans.

But this is where resource management came to the rescue. Airlines, which were able to fly without compromising on passenger safety and service, had done one thing right. They had diverted uncompromised efforts towards optimum resource utilization, which in turn helped them to keep their base strong even when their capacities had dropped and the future seemed uncertain.

Final thoughts

Resource management is critical to the success of businesses in the aviation industry. And this is exactly why aviation professionals need to be trained well.

As one of the leading aviation institutes in Kolkata, we, at Avlon Shiksha Niketan, shoulder the responsibility of producing job-ready, highly skilled, and efficient aviation professionals who not only have strong theoretical knowledge but also hold highly valuable practical experiences.

Our focus has always been on offering the aspirants industry-centric and job-specific training, which helps them enter the aviation industry well prepared. So, if you are interested in pursuing a career in aviation, turn your attention to Avlon Shiksha Niketan and secure a seat immediately.

How is Data Analytics Transforming the Airline Industry for the Better?

The aviation industry is one of the first industries to adopt new technologies like Big Data and AI. As a result of this integration, flight operators and airports can now cater to the ever-increasing passenger base in a much more structured and profitable way. Read on to find out how.

30-second summary:

  • Big data analytics is making it easier to provide better customer service in the aviation industry.
  • Some of the benefits include reduced operational costs, better passenger satisfaction, and crisis management.
  • Airport authorities and flight operators around the world are investing in data specialties to get this competitive edge over other players.

 

Let’s start this discussion by asking a very simple question – When was the last time you went to a flight booking office (at the airport or elsewhere) and booked a flight ticket? For most millennials, the answer is going to be, ‘never!’ Thanks to the rapid adoption of digital technologies in the aviation industry, taking a flight is a run-of-the-mill affair that requires nothing but a mobile device and the internet.

While every industry has hopped onto the technology bandwagon, hospitality and aviation have taken it to the next level. Major operators have seen a paradigm shift in their customer service using new-age technologies like Big Data and Artificial Intelligence. In recent years, with advancements in Big Data Analytics, the aviation industry has been one of the first to integrate data analytics at its core. This integration has resulted in unprecedented growth in almost every aspect of the aviation industry, right from better customer reach to improved customer satisfaction.

With so many changes happening at the core, the industry is expanding its scope very fast. As a result, there is an ever-increasing need for skilled professionals to join the industry and tap this pool of information. At Avlon Shiksha Niketan, one of the best tourism, hospitality, and aviation colleges in Kolkata, we offer industry-relevant courses to help aspiring students pace with changing scenarios and be job-ready.

In this blog today, let’s discuss one of these revolutionary technologies, i.e., Big Data Analytics, and how it is helping to transform the aviation sector for the better. Happy reading!

Benefits of Big Data Analytics for the Aviation Industry: Is it Worth the Buzz?

Why do we need technology (not just Big Data but any new technology, in general)? While there are multiple ways of looking at the role of technology (and all of them are correct), no matter your starting point, the ultimate goal of technology is to improve human life by reducing manual effort and increasing output. In essence, technology should be able to add value to a work process and remove obstacles. So, what are the main benefits of using data analytics modules in the aviation sector? Is it only limited to understanding a customer’s purchase behavior? Or does it have other long-term benefits? Read on to find out more.

  • It improves the average turnaround time needed to cater to market trends
  • Properly implemented data modules help flight operators bag more customers and profits
  • Predictive analytics is the key to preparing for future crises and put a mitigation plan in place
  • It helps businesses make data-backed and more informed policy decisions
  • Not just sales and customer service, data analytics play a vital role in flight operations and maintenance too

As a result of the above, implementing a data collection and analytics module has several short and long-term benefits for the operator like competitive pricing, enhanced customer satisfaction, edge over competitors, and better profit margins.

As one of the most highly trusted aviation colleges in Kolkata, we, at Avlon Shiksha Niketan, are right here to give life to your vision of a fulfilling career in the aviation sector by empowering you with the latest skills and tips of the trade. Coupled with world-class mentors and holistic learning modules, we give wings to dreams!

3 Ways Data Analytics is Transforming the Sector

  • Helps in Managing Airport Traffic Better

With newer flight routes and flight operators popping up every day, there is a steady increase in airport congestion. Managing so many different flights and with a limited number of airports and pliable runaways is nothing short of an operational nightmare for airport authorities worldwide.

The first major application of Big Data is in this area. Data professionals use the latest tools and techniques like runway bandwidth, terminal capacity, number of passengers, number of routes, ticket prices, etc., to find patterns and propose optimum operational models. 

  • Helps in Providing Better Passenger Services by Going Digital

By implementing data collection and processing modules, flight operators can now gain insights into customer behavior and needs and optimize their services accordingly. Some of the applications in this area include real-time flight tracking, personalized flight ticket deals, flight-to-flight communication, predictive maintenance, etc. Even airports can utilize passenger data like walking speeds to optimize their in-airport services to tackle common problems like long security queues.

By identifying the needs, operators and airport authorities can work on their problem areas and get a competitive edge over other market players by making customers happy.

  • Data and Predictive Analytics Aid in Aircraft Upkeep and Maintenance

One of the most manpower-intensive processes in the aviation industry is aircraft maintenance. In addition to a team of engineers, several other technicians have to be present on the hanger floor to study compliance documents, record maintenance and compliance data, manually check every inch of the aircraft, operate the safety equipment, and much more.

By using data analytics and simulations, flight operators can free up a lot of time and resources in these areas. Drones can do a thorough check (even reach places that humans can’t), robots and data algorithms can record compliance and safety data, and predictive analytics models can detect faulty parts and machinery much more efficiently and faster.

Summing Up

Technologies like Big Data and AI have a huge impact on the way flights and airports cater to a growing volume of passengers. These technologies add value to the whole experience of taking a flight and help the industry reach greater heights.

If you want to be a part of this dynamic industry, now is the best time to skill up and be apace with the technological changes that are transforming the aviation industry. Sign up for the ahead industry-relevant range of aviation and hospitality courses at Avlon Shiksha Niketan, one of the best aviation colleges in Kolkata, and say yes to a fulfilling career!

Google – An Emerging Travel Revolutionist

Google, in the last few years, has transformed from a search engine to an all-powerful online travel advisor. By bringing in a flurry of new and hyper-personalized metasearch platforms like Google Travel and Google Flights, it is changing the world of online travel planning. Read on to find out how.

30-second summary:

  • Most travelers start their planning by making a few quick Google Searches.
  • Over the years, Google has improved its search features and functionalities to include direct booking and comparisons.
  • OTAs and other service providers have to pump up their SEO and SEM strategies to stay on top of things.

From ordering food to planning a trip, almost everything we do today is online. When you start planning a trip (even before you finalize the destination), the first thing you do is to go online and ‘Google’ about the place. Once you have narrowed down a few locations, you move to flights, hotels, things to do, and of course, scour through as many YouTube videos by travel vloggers as you can.  

How many of you open a travel book or consult with a travel advisor these days? Well, not many. And frankly, you don’t need to. Because Google, the world’s most popular Search Engine, is everything you need in a travel guru!

Over the years, Google has become the biggest name in the Dotcom era to an extent where people rarely use the actual phrase, ‘to search online’ and almost always say, ‘Google it.’ The one thing the platform does better than anyone else is providing relevant answers to ALL your queries in the quickest time possible.

What Does Google Mean for the Travel Industry?

While hundreds and thousands of Online Travel Agencies (OTAs) provide services via websites and Social Media channels, Google’s entry in this segment is the biggest game-changer for the travel industry, impacting several players – hotels, airlines, buses, restaurants, entertainment services, etc.

Its feature upgrades and new releases provide users exactly the information they are looking for and allow them to book flights and hotels in just a few taps. In short, Google is the next big travel revolutionist.

With this paradigm shift, there is an increasing need for hospitality professionals who understand the nuances of Google ads and retargeting campaigns. At Avlon Shiksha Niketan, one of the leading Hospitality Management Institutes in Kolkata, we have developed highly industry-centric courses in aviation, hospitality, and tourism management to impart the aspirants with the necessary skills that make them job-ready in the truest sense of the term by the time they finish their course.

So, in this blog today, we, at Avlon Shiksha Niketan, a well-known tourism and aviation college in Kolkata, will be shedding light on why Google is emerging as the unerring choice for travel recommendations even though there are multiple other channels like airline websites, OTAs, hotel booking platforms like Expedia, Airbnb, etc., in the mix. Read on.

The Story of Google’s Evolution from ‘Just a Search Engine’ to the Ultimate Travel Helpdesk

If you are an internet person (which you probably are because you are reading this blog online), you must have noticed how Google has enhanced its search features over the years. A decade back, a typical travel-related search on Google showed pages of SEO content from websites. However, things have changed ever since. Now, relevant ads and metasearch results (website links that come with a short description) are on top of every search return, pushing organic results further down. It results from many new search features, revised SEO algorithms, and changes in customer behavior.

To meet the demands of this changing digital scenario, companies need digitally skilled professionals now more than ever. And we, at Avlon Shiksha Niketan, one of the leading tourism, hospitality, and aviation colleges in Kolkata, are right here to ease of the path to kick start your career by providing you with insights, skills, and hands-on know-how of the latest industry trends.

2010 through 2021 – The Wave of Feature-Rich Changes

Google is a pioneer when it comes to adopting new technology to upgrade existing services or products. And here are the landmark events of this decade:

  • Google Flights – The first big change for Google as a travel concierge happened in 2010 when it acquired a tourism data company called ITA for 700 million USD. This formed the first of Google’s many travel metasearch platforms, Google Flights.

 

  • Hotel Finder – Following its raging success in air travel bookings, Google released the beta program for its Hotel Finder feature in 2011. Now Google Maps (an insanely useful Google service) shows not only the location but also hotel rates.

 

  • Google Travel – In 2014, Google licensed a California-based start-up, Rooms 77, to create Google Travel. This licensing allowed Google to access the start-up’s hotel comparison and booking metasearch function and make it a global success via its search engine.

 

  • Property Promotion Ads – To allow hotels to drive more profit, Google introduced Property Promotion ads via Google AdWords. This feature allows hotels to bid and book ad slots to drive more traffic and overcome demand slumps.

 

  • Travel Planners – Why stop at flights and hotels when you can offer customers a more holistic travel experience? In its newest metasearch platform, Google allows you to plan an entire vacation, complete with places to explore and must-do activities all from one dashboard.

 

  • COVID-19 Travel Advisories – Technology is anything that makes your life simpler. Google knows this very well. To accommodate travel changes due to the ongoing pandemic, Google has introduced its latest travel feature where users can search for all COVID-related travel advisories for a location. So, instead of visiting multiple websites to collect relevant information, this feature brings everything under one place. Isn’t this the answer to all your prayers?

Summing Up

As Google continues to add new features, it is really all about how well OTAs and other service providers who use the Search Engine for promotions adapt to these changes. What was enough, even a few years back (traditional SEO with spammy keywords) is not going to make the cut it in this era.

Today, it is not only important to have good quality content on a website, but it is also mandatory to have a strong presence on Google Business listings and run effective display and remarketing ads. As such, if you are a part of the travel and tourism industry in any way, it is of utmost importance for you to upskill and reskill yourself with the necessary technical know-how. Sign up for our industry-relevant courses at Avlon Shiksha Niketan, a renowned tourism and aviation college in Kolkata, and gain an in-depth knowledge of all the skills you need to function in the industry.

New Realities the Airline Industry Got to Work With on its Path to Recovery

We all know how badly the COVID-19 pandemic took the world in its grasp. And one of the industries that got the worst impacted is the airline industry. The industry is, however, now on its path to recovery and reformation, and as such, a lot of new changes are being speculated to find their place in the airline industry of the post-pandemic world.

30-second summary:

  • Leisure trips will recover faster than corporate travels in the post-pandemic world.
  • Airlines will revisit flight economies for long-haul flights by eliminating point-to-point nonstop and connect pricing.
  • Cargo became the lifeline for the aviation industry because of the pandemic.
  • Carriers would look into short to medium term opportunities to increase their cargo services in an agile way.
  • Airlines to invest more in digitalization and IT in order to streamline and automate their operations.

For an industry that grew at a compound annual growth rate of 12.91 percent between financial years 2016 and 2020, the pandemic came as a completely unexpected shock. However, the airline industry has always been a resilient one in terms of responding to and making a comeback from a crisis. Thus, the industry is already on its way to plan its path to recovery in the face of the new normal.

Now, when we speak of the long-term effects of the pandemic, some of these are obvious, and others are more profound. For instance, the fact that safety and hygiene standards will be more stringent is obvious, but the changes in consumer behavior are going to be pretty profound.

So, with all that in mind, we, at Avlon Shiksha Niketan, positioned among the best aviation colleges in Kolkata, have brought for you today a closer look at the new realities the airline industry is being expected to work within the post-pandemic times.

More leisure trips than business trips during the recovery

Business travel will take some time to recover, and even then, estimates suggest that it will only recover to around 80 percent of pre-pandemic levels by 2024. Remote work arrangements will continue in some form, making people take fewer business trips. Just as all previous crises, such as the global financial crisis and 9/11, have shown us, leisure trips always outpace the recovery of corporate travels. This is noteworthy because most of the profits earned on long-distance flights are usually generated by the group of high-yielding passengers who travel for business.

Furthermore, we can expect to see airlines revisiting flight economies for long-haul flights. The difference between point-to-point nonstop flight pricing and connect pricing might be narrowed during this time.

An increase in air freight supply due to the pandemic

Cargo became the lifeline for the aviation industry because of the pandemic. Before COVID-19 hit us, cargos made up around 12 percent of the total revenue of the sector, and that tripled last year.

Moreover, the airlines that achieved good profits in the third quarter of 2020 unequivocally claimed that cargo revenue accounted for 49 percent of their total revenues on average. The main reason behind this is the fact that e-commerce sales soared due to the pandemic.

Now, cargo supply will increase for at least a couple of years, though not to pre COVID-19 levels. This means that the airlines will focus on responding to the low supply and high demand for air freight in the years to come. Carriers would look into short to medium term opportunities to increase their cargo services. Also, airlines will have to grow cargo in an agile way that allows for quick adjustments as per demands.

Aircraft markets might be oversupplied for some time

Aircrafts happen to be a major expense for an airline, which makes up about ten to fifteen percent of the cost base of a carrier.

In the years before the pandemic, aircraft OEMs (Original Equipment Manufacturers) had ramped up production in the hope of continued growth. And this has turned out to be an issue in the face of the pandemic and will continue to be something to consider in the path to recovery.

If finances allow, carriers can start acting counter-cyclically. They would be trying to lock in orders for new aircraft or confirm operating leases at present when demand is low. With lease rates and OEM prices fluctuating with demand and supply levels, inking deals during this time would let carriers get a major cost advantage in the years to come.

Disparity of performance for the lack of innovation

Some airlines are likely to respond to the pandemic by restructuring for greater efficiency, while others might not be able to showcase such agility. Airlines that do not proactively transform under risk failing will look forward to setting up the business for long-term structural value creation.

Before the pandemic, several airlines boasted an ROIC (Return on Invested Capital) well over the industry average. For such airlines, the stronger pre-COVID position has helped to navigate the crisis better, without resorting to loans and subsidies. It also helped them in restructuring to come up with a greater competitive cost base. But the other group of carriers renegotiated midlife leases, shed extra debt, and emerged leaner in the face of the pandemic. And it is these carriers that are more likely to come up as fierce competitors in the near future.

Regardless of the route chosen by the airlines, becoming better after the pandemic will need investment. The industry experts recommend airlines to invest more in digitalization and IT in order to streamline and automate their operations. Carriers also need to invest in customer experience to ensure absolute efficiency at each stage, from support services to check-in and boarding.

Needless to say, the airline industry on its path to recovery will have to look for fresh new talents that come with the technical know-how, practical knowledge, and the skills to contribute to the company’s progress. And this is exactly what we, at Avlon Shiksha Niketan, a well-known aviation college in Kolkata, are here to prepare you for!

At Avlon, we make sure that the young professionals we groom and train for the airline sector possess all the qualities and more that the airline industry seeks for. Under the dedicated supervision of our experienced mentors and our advanced curriculum, you will be nothing short of an asset to the industry. So, if you are waiting to make your career dreams soar high and above, join Avlon Shiksha Niketan, the Best Aviation College in Kolkata, and attain the wings to rise and shine.

The Varied Career Opportunities in the Aviation Industry

The aviation industry is once again back to its previous glory and is again shining as one of the brightest career domains. So let’s shed some light today on the varied career opportunities that the aviation industry has to offer and also have a look at the salary and growth prospects in the same.

30-seconds summary:

  • India has the third-largest domestic aviation market and is slated to overtake the UK to become the third-largest air passenger market.
  • The demand for talent is the highest in customer services, cabin crew, and ground operations.
  • The opportunity for growth and lucrative salary packages are the two main features of the popular job roles in the industry.

If the facts and figures of the last three years are considered, the aviation industry in India emerges as one of the fastest-growing sectors in the country. In this period, India has not only become the third-largest domestic aviation market in the world but is also all set to overtake the United Kingdom in becoming the third-largest air passenger market by the year 2024. The consistent growth of the sector naturally translates into an increase in job opportunities. Experts also suggest that there is going to be a major rise in demand for talented and skilled professionals in the industry in the coming years.

So, our young and well-trained students looking forward to joining the aviation industry have much to rejoice in terms of having a glorious future ahead. On that note, we, at Avlon Shiksha Niketan, one of the most prominent aviation colleges in Kolkata, have brought to you today a brief overview of the varied career opportunities in the sector that are great in terms of growth as well as salary prospects.

Airline Customer Service Supervisor

In this fast-paced, highly competitive industry, the airline customer service supervisor holds a highly responsible middle management job role. These professionals have the responsibility of overseeing the inside gate or check-in/ticketing operations of the assigned flights during the scheduled shift. It also involves supervising the needs of their team of employees and answering customer inquiries that need managerial level assistance. The average base pay of ₹4.5 lakh makes this a lucrative opportunity to look forward to.

Airline Cabin Crew

Airline cabin crew hold the responsibility for the safety, welfare, and comfort of the passengers traveling on aircrafts during long-haul and short-haul flights. We, at Avlon Shiksha Niketan, one of the most esteemed aviation colleges in Kolkata, believe this to be the perfect career opportunity for someone who is a people’s person and loves the prospect of traveling far and wide.

Along with a degree and honed soft skills, being a part of the airline cabin crew also demands the presence of good general health and fitness. As you gain experience in this job role, you would get the chance to progress to the role of cabin management or senior cabin crew. 

Airport Ground Staff

There is practically no air carrier or airport that can sustainably operate without proficient ground staff. As such, it wouldn’t be an exaggeration to say that they are the vital cog in the wheel of the aviation sector, and no amount of machines or computers can replace them.

As the airport ground staff, you will have varied responsibilities, right from manning the check-in counters to taking reservations from the passengers who call. Moreover, if you want to progress further in this field, you need the ability to think on your feet and come up with effective solutions to unforeseen problems. One of the best aspects of this career is that the monthly pay package can be around one lakh and even more.

Cargo and Baggage Handling Staff

Taking up the job of cargo and baggage handling involves a lot more than simply lifting and moving all kinds of baggage and cargo. An important part of the job is to know about loading an aircraft in a way that the specified maximum allowable weight does not exceed and the center of gravity after loading stays within the permitted levels for a smooth operation of the aircraft.

Imagine being responsible for something that dictates the takeoff reference speed, stabilizer position, flap/slat position, and many other crucial parameters of an aircraft taking flight. That’s how crucial precision is in this job!

Fares and Ticketing Agent

Fare and ticketing agents work at the airport ticket counter for providing customer services to the incoming passengers, and their responsibilities include a complete range of customer service functions. A ticketing agent is generally the one who assists the passengers with tagging baggage and luggage check-in, ticketing, seat assignments, reservations, and answers queries related to flight fares and schedules. Besides working at the airport ticket counter, the ticketing agents also find their place in a hotel or at an airline ticket office in the city. Since the job involves direct interaction with the customers, the airlines prefer professionals with excellent written and verbal communication skills, along with basic mathematical and computer skills.

Airline Administrative Personnel

Airline administrative personnel are the ones who operate behind-the-scenes to keep everything smooth sailing on the ground and in the skies. With that being said, your job role as an airline administrative professional will depend on the department you are in. Some of the general duties and administrative tasks that you might need to deal with could include maintaining and preparing all kinds of records, record-keeping, entering and retrieving data, finding and compiling information, and so on. As an entry-level professional, you will be working in one of the administrative teams of the airline, but the ample scope of promotions would give you a top-notch position within years, along with a salary of over ₹5.8 lakh.

As you can well understand by now, each of these job roles requires the optimum honing of your skillset through advanced training, along with a thorough knowledge of the real-world scenarios at an airport. And, at Avlon Shiksha Niketan, one of the Best Aviation Colleges in Kolkata, those are exactly the things that we focus on to groom our students into the most sought-after, high-in-demand professionals with a rising career graph. When your dream is to fly high, let us, at Avlon Shiksha Niketan, be the ones to make those win